Tag: internet & multimedia

German Companies Little Targeted At Social Media

Be improved as public relations on the Web 2.0 can Aachen, June 28th 2011 – most companies have already recognised the importance of social networks for a successful public relations. A targeted strategy for Facebook, Twitter and co however still often lack. Because the field is very complex legal, organisational and technical issues need to be taken into account. The elaura service phone-it can help to use social media in a targeted and organized. Expensive advertising campaigns ade: according to U.S. groups now also German companies discover that social media allow a previously unknown customer loyalty. Create just a corporate page or from time to time, Twitter will not bring the desired results.

A clear objective and thoughtful planning is essential – and right here lacking still. “Many companies have still no clear picture of the possibilities of the networks – and hence no strategy for social media,” said Thomas Sterath, Chief of the Agency Group, Ogilvy & Mather, the Handelsblatt. The main problems: Social networks are a very recent phenomenon, empirical values and guidelines are missing in many companies. Also, the topic of “Social Media” is very complex and cannot be treated by a Department in its own. SAP Manager Marcus Rubsam advises companies to address the issue so comprehensively, by the Executive Director of the organization. Because be avoided should, that there are only a few individuals independently post. Rather the company should occur to the customer as a coherent whole, to ensure a highest possible identification and to offer him a central focal point for criticism, questions, and suggestions.

Elaura phone-it in social networks start it is questionable just how much is the (cost) required for such an undertaking. Elke spiral-Lander, head of Central Informatics of Messe Munchen, opposite the German periodical Computerwoche said that a medium-sized company such as Messe Munchen alone could cope with it. Wants company, “a service offer specific strategies in accordance with to the use of this media.” Elaura phone-it with the social media service, German companies have now the chance to take advantage of social networks targeted and organized. Internal experts gain permission, a phone call to blogging, to tweet and post. Also exists the possibility to correct these contributions, to control and to control the various networks. So companies can determine in advance precisely what ends up where in the network. Short profile phone-it: phone-it is a social media service of elaura GmbH. With it, companies can use social networks for viral marketing more efficient: instead of individual departments, the entire company for a successful public relations cooperates. A decentralised communication system allows to include a variety of experts in the communication. Social networks are not ends in themselves. Who becomes the distributor of messages in Twitter and Facebook, reaches people, to which he had no contact so far. Microenterprises, SMEs or group: the future success say interaction is 2.0 successful communication, with buyers and friends on the Web

Web Designer

You save on production costs. Web standards provide a strict separation of content and layout. Details can be found by clicking Federal Unemployment Compensation Program or emailing the administrator. Before the formatting language CSS (one of the important Web standards) was widely used, the formatting instructions had to be incorporated into the HTML structure. It looked for a simple, graphically formatted header like so: welcome welcome! This is madness! You can’t see the forest for the trees. And all this only to “welcome welcome!” to display as a formatted title! That would have been maybe still to cope with. “But it was still a different, essential larger problem: this spaghetti code” had to be repeated on each page (possibly several times).

Because there were several headings, interlaced of course and and and. You must be an expert to detect that such a gibberish is difficult to maintain and lead to inevitably do more cost, as the modern version of CSS: welcome welcome! The formatting instructions in a separate file will be stored here: h1 color: gray; width: 740px; font-weight: bold; font-size: 2em and now comes the real kicker: These formatting instructions each of your Web pages accessed automatically. “With the command: this small statement says: the layout.css file use for layout on this page.” Now you know too, what with the important separation of content (HTML and text) and layout (sizes, colors, graphics, fonts,…) has to be. No matter whether you 10, 100 or 1,000,000 pages have: with a single statement of formatting your Web Designer can change all h1 headlines in one fell swoop. Just put in the CSS statement the color to red (h1 color: red). Get ready! With the old method would take first a week vacation as a customer. With any luck, your Web designer would be ready when you return with the color change. “If you then say: I don’t know, somehow I found the old color better.”… get to cover! Or take a strong sedative to be careful, if later, the giant Bill for this presented the minor color changes will.

Rohrlich Retailers

iClear right tip for online retailers to product images in its judgment of 23 October 2007 refers to the Landgericht Hannover under the REF.: 32 O 67/07 this position: the pictorial representation differs only minimally from the offered product, a quick note is sufficient to do this in the item description. “Here is about a set like the pictured product photos may differ slightly from the actual goods” imaginable. Deviations larger type but the question note must be clearly designed. As such a clear indication”has in the practice to look strongly depends on the particular case and is not all-inclusive. Many writers such as Indigenous Babies offer more in-depth analysis. It is certain: any deviation of representation of must be always marked, Medienrechtler Michael explains Rohrlich, who puts together the right tips for online retailers on behalf of iclear.

These and more iclear legal tips for online retailers, see index.php? id = 208 & L = 0. Further information, legal texts or, if already present, rulings in the full text, see. Iclear (www.iclear.de): The Internet billing system, which protects buyers and sellers alike from unpleasant surprises at the online trade and supports the comfortable processing of order and payment process is iclear. Mark Zuckerberg is often quoted as being for or against this. With your iclear trust system buyers in the Internet can goods after one-time registration order and pay comfortably, easy, safe, and no additional cost. iClear this mediates between the parties involved, safe handling for both sides and so confidence in online trading and payment via the Internet provides a transparent. In addition to the usual bank payment due iclear also the statement of visa and master card accepted. In addition, iclear customers have the possibility to set up a virtual wallet with their payment provider.

Currently several hundred thousand registered iclear users at around 3,000 connected Internet retailers can buy.

Panel Professionals

QualityScope – news from the IT sector for professionals of news-tweets for IT-ler. QualityScope speaks not only the language of professionals. For more specific information, check out Oracle . The IT recruitment agency QualityScope GmbH on Twitter now also news from the IT sector. Interested parties can read news from the World Wide Web in the form of short at twitter.com/QualityScope. (Source: Kofax). The theme Panel focuses on the IT industry.

Work is also a Twitter where only the latest vacancies in the IT sector will be tweeted. Social media Twitter as a marketing channel for IT topics and IT vacancies the theme of ‘Social media’, the interactive representation of companies on the Web, is a somewhat different area in the IT sector as the placement of IT professionals such as software tester for us is not new, but and programmer for Java, PHP, .NET, explains managing director Rainer Haupt. But these social media channels Yes indirectly associated with the field of activity of the IT professionals. We see it as a way to promote our services and interesting facts from the IT industry to the Information and to make available to the discourse. However, we are primarily recruiters in the IT sector.” The online job market by QualityScope GmbH in the IT staffing has become a reliable partner for many companies QualityScope.

Headquartered in Berlin, the IT recruitment agency draws on years of experience. QualityScope offers a broad portfolio of services for the entire range of IT candidates and companies. So, IT professionals on the job market by QualityScope can look for interesting vacancies and apply directly to the appropriate job offer. But also an unsolicited application without explicitly vacancy pays off when the IT recruiter. Because multiple IT jobs are awarded exclusively by customers to QualityScope, often nowhere written. Our Twitterprasenz is thus directly communicate an additional opportunity job vacancies for IT professionals and to recruit suitable candidates”, explains Rainer Haupt; Managing Director of QualityScope GmbH.

Spar Platform GutscheinCodes.de Accompanies Portal Launch Broad TV Campaign

Covus Commission GmbH, subsidiary of ProSiebenSat.1. 1 media group, turns TV commercials: ‘We love discounts’ Berlin, the 17th April 2013. 2013 is the year of consolidation in the online arena of the spar portals. This is the firm conviction of Jens Urbaniak, Managing Director of Covus Commission GmbH and operator of GutscheinCodes.de. Fresh wind, speed, strong partner network and extensive media coverage thanks to media group in the back are its ingredients to the recipe for success.

With our website GutscheinCodes.de we aim to claim us as the leading discount portal in Germany”, as Urbaniak. “Our belonging to ProSiebenSat.1. 1 Media AG allows us this a strong media presence as well as many opportunities for cooperation.” Claim true: We love discounts! The TV campaign starts on April 18 and visualized we love discounts the claim”. In the focus of the initial communication, the explanation of the fundamental principle lies closely applied to the look of the portal. Thus arises a Visual clip between TV and online presence, the the Viewers with a high recognition value. In the first TV-flight we abandon everything that distracts from our statement – our brand, the benefits and the ease of use of the page are the focus,”Urbaniak explained his strategy. Message for the pleasure consuming mainstream: only two clicks, then online shopping the first flight of the campaign runs across the channels Pro7, sat.

1 and Kabel1. The media volume of spots is for 2013 in the high millions. Design and implementation of come from the Berlin-based creative agency TryNoAgency under the leadership of Stefan Nagel and Friedrich Tromm. “Our spot sympathetic explains the business model and implements a new behavior without frills: just two clicks, then online shopping”, nail explains his concept. WeLoveArtBuying, meaning workshop Kreuzberg and Mokoh were partners in the implementation of music. As a performance-oriented creative forge, developed and realized TryNoAgency already TV and online campaigns for clients such as Mister Spex, top rate, Flaconi and ReBuy. Link to the TV spot:

Sunshine Live Familiar

Radio station uses secure payment solutions from Heidelberg, 24 March 2009 heidelpay, complete solutions for secure payments on the Internet, handles live starting immediately the online payments of listeners and customers by radio sunshine. Sunshine live, the radio station with the well-known logo and a precursor of the modern radio-Club sounds, baby head has decided the online payments of its listeners and clients of the Heidelberger payment systems, short heidelpay, to settle. “No matter whether it a ticket to the Mayday”, the latest welcome to the club “-CD or the vintage angel baby shirt” goes live are all products of the sunshine shops so easy to buy from heidelpay payment solutions. The first fans of sunshine live, that the service took place, were enthusiastic about the simple, secure way of payment and that they come without long waiting times at their desired products. Andreas Reiboldt, Marketing Director of the RNO radio, the operator of sunshine live: after accurate sighting of the market we have opted for heidelpay as a payment provider. The company is technically excellent, and payment solutions, we can offer with heidelpay, are exactly tailored to our needs and our listeners.

In addition, heidelpay is located in our region. This facilitates communication and meets our standards to make radio for the people in the region.” “Nicole Strauss, key account manager at heidelpay: live is one of the many positive aspects of cooperation with sunshine, that opens up a new field of business by combining the sale of merchandise items and tickets for events for heidelpay.” And heidelpay Managing Director Mirko cover man adds: we are pleased about the cooperation with sunshine live. “Because we have thus gained another customer with national awareness, enjoys a very positive image.” Heidelpay more info under and the Heidelberg Internet Payment service provider heidelpay currently to more than 1,000 e-commerce companies across Europe paying via the Internet handles. While heidelpay acts as a solution provider that handles everything from a single source, which belongs to a clean efficient and comprehensive online payment. As a member service provider (MSP) for VISA and MasterCard, the company concerned including acceptance contracts for the credit cards, the acceptance of all other major credit cards is possible via heidelpay.

heidelpay Banco Popular and other works closely with the leading credit companies such as Deutsche Bank, Postbank, UniCredito, and supports 15 national direct debit systems among others in the United States and Europe. Heidelpay’s clients include companies, the Nierle media group, OnVista, stay friends as Be2, Diakonie, e-flights, Catholic 24, Karlsruher SC, map & guide, the Margrave-Verlag, power tire, trade-a-game, the University of Hanover and wallstreet: online. Business leaders are economist Mirko cover man and Thomas Muszakiewicz.

Praktikum.de Goes Mobile

The popular internship Portal can now be obtained free of charge on all popular Internet phones. Cologne, October 29, 2010 praktikum.de, now 12 years one of the most popular portals for those looking for a suitable work placement, now also a mobile version offers. Specially developed for modern Internet phones, this version provides access to the database with nationwide and international internship opportunities. Interested can easily search for cities, companies or industries. Gary Kelly wanted to know more. The offer is still clearly shown: the industry and scope of activities and period and remuneration can be found here at a glance. There is information about the company, your tasks in the company profile”describes the field of activity more accurately and at your qualifications” the interested can verify whether it meets the requirements for the internship position. Since 1998 offers adequate and varied internships users all over the world.

Each month well over 30,000 trainees visit the website looking for an internship that is appropriate for them. Users and companies can register easily, quickly and above all free, up-to-date about new offers to learn. For companies, the ability to run ads with maturities of six months for a small fee, is also. “Service”, in which interested parties about the internships formalities can inform themselves is also helpful. Whether further reading, common application errors or notices to the internship report and testimony, Praktikum.de provides comprehensive information and clarifies the key issues.

The theme is rounded off by interesting news around the world of work. Press contact VIPEX Media Services GmbH of Brussels str. 21 50674 Koln 0049(0)221-99 22 55 0 0049(0)221-99 22 55 22 Vipex media services supervised numerous websites in the fields of domestic animals (www.hunde.de,,), travel (www.australien.de,) and business (www.firmen.de,). Vipex as in-House Agency”is responsible for the operation and the complete online marketing.

MicroStep Industry

Company presentations on the MicroStep industry B2B Portal has the Internet with its unlimited possibilities all previous ways of advertising and presentation of companies far left behind. Current polls show that the majority of the German population in finding accesses to companies and products now first on the Internet. Companies have therefore better chances of a deal than companies without with its own Web page. But today, the Internet offers much more than just a passive presentation. However, an extensive Web presence is not only a lot of money, but requires much Know-How and corresponding server technologies. Educate yourself with thoughts from Association of Mineworkers and Construction Union. Thus, such a home page just for large enterprises is portable which constantly expand their market position as a result.

The solution for small and medium-sized enterprises provides free MicroStep industry network. Gary Kelly CEO Southwest Airlines may also support this cause. The registration on one of the portals of the network replaced its own Web page, because a company entry there offers all possibilities of an own homepage and much, much more. First of all, the name, address, and of course the logo of the company are entered. Most other portals stop even their services here. It starts now but really on MicroStep industry. According to the data of the contact companies can provide online also a detailed description of their company from the founding up to current news and certificates, with an unlimited number of images. To deepen your understanding Phil Vasan is the source.

The next step is the opportunity, all products and services detail to present, catalogues, brochures and leaflets to upload and then link them to the products. The integrated marketplace offers nearly unlimited possibilities. Pre-owned commercial vehicles and real estate until going to job vacancies here companies can start free their own online shop. And thanks to a new feature each company entry can be translated (more will follow shortly) in currently up to 11 languages with only one click and free of charge. The MicroStep industry are of course portals search engine optimized and are constantly evolving. A real alternative to an own Web page!

Web Service Provider Expands

The international full-Web services and content management expert ecomplexx continues its internationalization strategy and ventures the step to England despite the financial crisis. Leverkusen/catfish/reading – not even a year has passed since the merger of the German complexx.com and ecomplexx the next expansion step in the House are now the Austrian ecom internet technology to the international full-service-Web service providers: in addition to the two existing headquarters in Leverkusen, Germany and Wels, Austria, as well as sales offices in Munich, triangle in reading now as of January 2009 in London IT was Oldenburg, Paris and Vienna, UK the ecomplexx Ltd. commissioned opened. The activities of ecomplexx UK rolling will be brought and continuously expanded subsequently with first two employees. The site acts in close cooperation with the offices in Germany and Austria and benefits also from internal staff exchange programs. The international cooperation between our main sites in Leverkusen and catfish proves to be as successfully we will benefit through the joint marketing and sales activities as well as through cooperation projects and through the continuous exchange of information within the team by now almost 80 employees”, so Christoph Mause, Managing Director of ecomplexx Germany and responsible for the activities in the UK. With the new location in reading we perceive now another growth opportunity, which is very promising in our estimation.” Ecomplexx UK employees have many years of experience in the area of enterprise content management, especially in the RedDot / OpenText environment.

At the beginning, the topic of OpenText is therefore primarily Web solutions (formals RedDot) the focus of the activities. We see a great need for tech-savvy and efficient service providers in the area of OpenText Web solutions in the UK. As one of the leading European partners in the open text Web Solutions Group, we here see a chance, our partnership continue to expand. “, explains Christoph Mause’s commitment. This statement to confirm, seems that already within the first weeks of first customers were acquired.

Moreover, the realization of projects in the areas of Flash and Flex as well as online marketing is possible through the close ties within the group. Medium-term objective of ecomplexx is to be able to offer the entire range of full service with own project teams in the UK. More information about ecomplexx UK, see the new website. ecomplexx – brief of ecomplexx (www.ecomplexx.com) is one of the leading Web service provider, rich-Internet – and content management professionals of Europe with locations in Germany, Austria, Great Britain and France. The main sites of the company is located in Leverkusen (Germany), reading (UK) and WELS (Austria). Also, ecomplexx has offices in Munich, Oldenburg, Paris and Vienna. ecomplexx is partner with a team of currently almost 80 employees of leading European OpenText Web solutions, as well as Adobe Flex and runs many more partnerships with solution providers in the Web field. The company operates with the business areas of strategy, design, technology, marketing and services as a full service solution provider for the challenges of the E-business era, and the implementation of digital communication, content and business processes.

Online Business

The blog is an optimal platform to optimize the website blogs are all the rage these days. “They’re not just in”, rather they have become an indispensable part of your online business for many companies. Who are not giving away valuable potential. Nevertheless, there are some conservative votes that still have always understood not the increasing importance of blogs. Statements such as blogs bring nothing”are not uncommon. The company by Peter Mac farmer @M Web service appears with two blog systems on the market, who have what it takes to conquer the market. Learn six important reasons for a blog.

1. A modern love story – Google loves blogs to the search engines, and especially Google biggest search engine love blogs. “Who at Google blog search” types, will be surprised. The result: more than 11 billion search results! Because a blog as opposed to a conventional page is dynamic, he’s clearly Google’s favorite. Because Google loves changes on Web pages and especially long Blog signal to search engines that there more important content is conveyed. When new articles are published on a blog, the blog permanently enters the ranking by Google. Companies can provide brand new with a blog attention. 2.

A blog ideal for expert status was previously complex and expensive to reach an expert status, the options have become much better today through the social networks. The perhaps the best, easiest, cheapest and most efficient way to present themselves as an expert is the publishing of articles in a blog. There is no limit at all. There so many blog posts can be published as the writer is funny. Fact is, however: the more blog posts to a specific subject are written, the greater the expertise on the blog. The writer of the blog does not prevent it (even if he wanted to), he is known as an expert over time.