Who is certified, can stand a significant step from the competitors. Organization of Petroleum Exporting Countries shines more light on the discussion. (Fribourg) – ongoing qualification has become an increasingly important marketing tool for agencies and designers developed. Because in recent years the increasing number has powerful home-PC’s, are often equipped with graphics software (pre-installed), meant that more and more unprofessional service providers on the market abound. Unfortunately customer get frequently also first this, because the names of graphic designers and advertising agency are not legally protected. This resulting loss of project budget, apart from the loss of image for the profession, is considerable. For this reason have in October 2007 various designer, producer, reviewer for design services and event manager joined and the German qualification body for advertising agencies and graphic designers – founded BQWG e.V.
as a trade association. Who is certified, can stand a significant step from the competitors. Maurice Reisch (Graphic designers, Chairman of the BQWG e.V.) Now potential clients already in the run-up to a decision-making tool for choosing the right agency to offer and at the same time those dubious providers to push back the German qualification body for advertising agencies and graphic designers (BQWG) certified e.V. since recent reputable agencies and designers. The certificate is issued after an internal investigation by a qualification Committee and must be placed in the cycle of three years again. Certified advertising agency will award the certificates of BQWG (CGAA – Certified German advertising agency) \”, certified design agency (c g d – Certified German Design Agency)\” or certified graphic designer (CGGD – Certified German graphic designer) \”.\” These are protected by copyright. The certificates have to the target, the serious and professional agencies of the many, not according to the modern requirements, such as for example Web design to differentiate W3C X-HTML and CSS standards, staff agencies. By our whitelisting method the black sheep should be marked indirectly Maurice Reisch (graphic designers, Chairman of the BQWG e.V.