In the search of a better positioning Web, the social vestibules have generated all a new branch than it is marketing in Internet. In fact, this new branch has name and is the Social Average Marketing. One is to spread a most possible site, and to obtain this way a better traffic and positioning in Internet. The characteristics of these new activities are very tempting for the people who dedicate themselves to the CATHEDRAL and focus all the efforts in obtaining a better positioning Web. On the one hand, they have the advantage of being of very low cost, in comparison with other campaigns of publicity, especially offline.
But, they have the characteristic to require great and sharps efforts. The participation in the social vestibules is, probably, the present form to obtain a positioning outstanding Web in short lapses of time. It requires of dedication in the sense that is necessary to dream up of a reputation, a name online. For it, it is fundamental to be obtained a place in the niche to which we belong. Of this, not only we will take control recognized by our potential clients and leads, but will improve our positioning remarkably Web. For it, it is necessary, to stop thinking by a time about the positioning Web and to center in responding to us to the other members of our social networks, that is to say maintaining a contact flowed with them, and to let them know that we are there for contributing material valuable to the community. As another way, quickly we will be labeled as spammers, and baneados of the vestibule. Generally, the people who approach these sites make, it to find a reference community, and great part of the time do that it is by the pleasure to socialize.
In the same way that we do not want to see any traveling salesman when we are with our friendly, the users of the SMM either do not want to follow nor to be followed by spammers that the unique thing that wish is to promote their products, and thus to obtain a better positioning Web. For that reason, the way to face these communities is through a genuine interchange of valuable material for the community, of quality contents. The principle that must guide us in this company is that the one that it gives, receives. better positioning Web will come like corollary of these actions, with the advantage of being coming from population at which our company aims like possible leads of sales. That is to say, not only we will improve our positioning Web, but they will significantly improve our sales when being increased the rates of click through and the rates of conversion of the visitors to clients. In addition, the social vestibules work of way similar to the great finders. Their members begin to look for references of a product or service through their social networks, instead of simply to goglear what they need. Of this form, the reputation online will play a key roll in which it makes to our positioning Web.